Google is teaming up to improve the gaps in the environment in relation to fashion. The project is setting the stage to soon deliver detailed data in one organized place. The data will inform brands and those who need to know where the materials are being produced and more. This information will showcase more details about the environmental factors that contribute to fashion production. Michelle discussed that she has been able to visit various factories while she sources products for her store. We both agreed that this new Google development will impact and help improve the industry one day at a time.
The chat with Michelle Gemberling of Indigo Octopus is below.[videopress fTw6pS2z]