GIORGIO ARMANI- MADE TO MEASURE CAMPAIGN

  • GIORGIO ARMANI- MADE TO MEASURE CAMPAIGN
  • GIORGIO ARMANI- MADE TO MEASURE CAMPAIGN
  • GIORGIO ARMANI- MADE TO MEASURE CAMPAIGN
  • GIORGIO ARMANI- MADE TO MEASURE CAMPAIGN
  • GIORGIO ARMANI- MADE TO MEASURE CAMPAIGN
Giorgio Armani unveils the new images for its Made to Measure campaign, featuring Matt
Bomer, Chen Kun and Dan Stevens

Giorgio Armani unveils the new images for its Made to Measure campaign, shot in New York by John Balsom. This season, the designer continues his collaboration with actors Matt Bomer, Chen Kun and Dan Stevens.

The camera captures the three actors on the stage of a historical theatre and while they chat, sitting in the auditorium seats. The shoot conveys a new spirit of tailor-made: informal yet impeccable, a look that is for those who desire to appear naturally distinguished, regardless of the time of day.

The Giorgio Armani Made to Measure collection meets the needs of sophisticated and demanding male customers who want clothes with unique details that reflect a personal taste, along with the characteristics of fluency and naturalness typical of the Armani aesthetic. The customer has the opportunity to participate in a genuine luxury experience by taking part in the creative process. The final garment is unique and exclusive, made according to his specific demands, and will ensure he stands out as a man of impeccable style and taste.

The campaign debuts in the international press this month.

Actors Dan Stevens and Chen Kun were present as guests at the Giorgio Armani menswear
autumn/winter 2016-2017 fashion show, which took place yesterday in Milan.

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